by jfranco | Jul 22, 2019 | Marketing, Branding, Storytelling
What is Branding? Branding has become the hottest term in marketing. Why? Because without it you are nothing! However, many business owners still are unsure as to what it is? Here are four things it is not! 1. Branding is Not a Name 2. Branding is Not...
by jfranco | Jul 12, 2019 | Branding
Part of having a personal brand is having a consistent visual identity. For that, you will need brand photos taken to use across all your media channels. Brand photos reinforce your brand identity. These types of photos should embody your brand personality...
by jfranco | Jun 3, 2019 | Branding
Everyone wants to become an online influencer. It’s no wonder google searches for the term online influencer are estimated to grow over 1500% in the next three years. Although it will continue to grow and is a lucrative career choice, there are companies such...
by jfranco | Mar 15, 2019 | Communications, Branding
So you have been asked to speak at an event but you don’t have your bio ready. Don’t worry this post will show you “how to create the most effective speakers bio.” This new way of doing a speaker’s bio will set you apart and attract a larger...
by jfranco | Oct 1, 2018 | Branding, Marketing, Storytelling
Seems like every photographer now does brand photography. As we continue the trend to become highly visual content consumers the demand for brand photography has also increased. This trade was only reserved for marketers. But now, everyone is joining...
